Gone were the days when all you needed was a resume and references to get a job. Nowadays, HR managers, employers, and potential clients are looking into social media to help them find the right candidate.
So, what does this mean for the work-at-home parent? How can you leverage social media to help you find a job or more clients for your business?
First and foremost, you have to have a social media account, whether it’s Facebook, Twitter, Tumbler or LinkedIn. For a lot of employers and clients, having an online presence increases your credibility and, at the very least, confirms your identity.
Secondly, keep your accounts family friendly. Don’t post or share anything you would hesitate sharing with a stranger. Think like a celebrity when you’re online, protect your reputation and enhance it with relevant posts and information.
Lastly, create a online portfolio of what you can do and market yourself. Catch their attention by showing your best work. Encourage your friends, family and acquaintances to spread the word on what you can do. Remember, it’s not bragging if it’s true and if you’re really good, your portfolio would be more than enough to get you the job.
- Study says social media revolution set to get bigger (thehindu.com)
- Add 1 Job: Using Social Media for Your Job Search (fox40.com)
- Tweeting Your Way to a Job: How Social Media is Changing Career Searches (pure-jobs.com)